Leicester City Kit signs contract with Adidas until 2023 | A five-year contract worth £20m

Leicester City Kit Deal with German sportswear giant Adidas is worth £4m a year. Fox ended its £3m-a-year product partnership with Puma in 2018. With this deal, Adidas has become fox’s supplier.

Let’s take a look at the financial numbers behind Leicester City Kit Contract with Adidas:

Kit SupplierAdidas
Duration5 years (2018-2023)
Yearly payments£4 million
Total payment over 5 years£20 million
Any performance-related clauses?£3 million a year will be added to the yearly deal if Leicester City wins the Premier League.

The contract expires in 2023, but the total cost of the contract is 20 million pounds over five years. Fox expects further development and more useful products.

Leicester City Shirt Sponsorship Deal:

FBS signed an agreement with the club as a jersey sponsor. This deal was completed with the support of the King Power jacket. The value of the contract is 4 million pounds per year.

let’s see the contract details:

Duration3 years (2021-22 season to 2023-24)
Yearly payments£4 million a year
Total payment over 3 years£12 million
Any performance-related clauses?£2 million a year will be added to the yearly deal if Leicester City qualifies for Champions League.

BS is the global online retailer introduced as the main shirt sponsor at the end of the 2020-21 season.

As a result, FBS became the first sponsor of Fox gameday content. The contract with FBS is worth 12 million pounds over the next three years.

Leicester City sleeve sponsor:

Bia Saigon and Leicester City have been under a sponsorship agreement since August 2018. It is believed that the contract will cost the club between 2.5 and 3 million pounds per season.

Categories: Sports